PRIVACY POLICY
Last updated: 20 September 2026
At Willow Farm Country Gifts Co., we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, and the rights you have regarding your information.
1. Who We Are
For the purposes of UK data protection law, the controller of your personal information is:
Willow Farm Country Gifts Co.
Email: admin@willowfarmcountrygiftsco.uk
If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the details above.
2. Information We May Collect
When you visit our website, place an order or contact us, we may collect information including:
• Your name
• Billing and delivery address
• Email address
• Telephone number
• Order and purchase information
• Information you provide when contacting us
• Personalisation details you provide for customised products
• Payment and transaction information
• Website usage and technical information, such as your IP address, browser and device information
• Marketing preferences
• Cookie and similar technology information
We do not normally receive or store your full payment card details where payments are processed securely by a third-party payment provider.
3. How We Use Your Information
We may use your personal information to:
• Process and fulfil your orders
• Take and administer payments
• Arrange delivery of your purchases
• Provide order confirmations and updates
• Respond to enquiries and provide customer service
• Deal with returns, refunds, complaints and warranty issues
• Create personalised or made-to-order products
• Prevent fraud and protect our business and customers
• Maintain appropriate financial and business records
• Improve our website, products and customer experience
• Send marketing communications where we have an appropriate lawful basis to do so
• Meet our legal and regulatory obligations
4. Our Lawful Bases for Processing
Under UK data protection law, we must have a lawful basis for processing your personal information.
Depending on the circumstances, we may process your information because:
Contract: Processing is necessary to enter into or perform our contract with you, for example to process, fulfil and deliver your order.
Legal obligation: We need to process or retain certain information to comply with legal obligations, including tax and accounting requirements.
Legitimate interests: Processing is necessary for our legitimate business interests, provided those interests do not override your rights and interests. This may include fraud prevention, improving our services and protecting our business.
Consent: In certain circumstances, we may rely on your consent, for example for particular types of marketing or non-essential cookies. Where we rely on consent, you can withdraw it at any time.
5. Payments
Payments made through our website may be processed by third-party payment providers.
These providers may collect and process payment information in accordance with their own privacy policies and security procedures.
We recommend reviewing the privacy information provided by the payment services available at checkout.
6. Sharing Your Information
We do not sell your personal information.
We may share personal information with trusted third parties where necessary to operate our business and provide our services. These may include:
• Website and e-commerce platform providers
• Payment processors
• Delivery companies and postal services
• IT, hosting and website service providers
• Professional advisers, such as accountants
• Marketing and analytics providers, where applicable
• Government, regulatory or law-enforcement authorities where required by law
We only share information that is reasonably necessary for the relevant purpose.
7. International Transfers
Some service providers we use may process or store personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer complies with applicable UK data protection law and that suitable safeguards are in place where required.
8. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting and reporting requirements.
Different types of information may be kept for different periods.
For example, certain transaction and financial records may need to be retained for several years to meet tax and accounting obligations.
When personal information is no longer required, we will take reasonable steps to securely delete or anonymise it.
9. Marketing Communications
Where permitted by law, we may send you information about products, offers or news from Willow Farm Country Gifts Co.
You can unsubscribe from marketing communications at any time by using the unsubscribe option included in our marketing emails or by contacting us.
Stopping marketing communications will not prevent us from sending essential communications relating to an order you have placed.
10. Cookies
Our website may use cookies and similar technologies to operate correctly, remember preferences, understand how visitors use the website and, where applicable, provide advertising or marketing functionality.
Where required, we will ask for your consent before placing non-essential cookies on your device.
Further information about the cookies used on our website should be provided in our Cookie Policy.
11. Keeping Your Information Secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no internet-based system can be guaranteed to be completely secure.
12. Your Data Protection Rights
Depending on the circumstances, UK data protection law may give you rights including the right to:
• Request access to the personal information we hold about you
• Ask us to correct inaccurate or incomplete information
• Ask us to delete your personal information in certain circumstances
• Ask us to restrict the processing of your information in certain circumstances
• Object to certain types of processing
• Request the transfer of certain information to you or another organisation
• Withdraw consent where we rely on consent to process your information
These rights are subject to legal requirements and exemptions.
If you wish to exercise any of your rights, please contact us using the details provided in this policy.
13. Complaints
If you have concerns about how we handle your personal information, please contact us first so that we have an opportunity to address them.
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
14. Children's Privacy
Our website and products are not specifically directed at children, and we do not knowingly seek to collect personal information directly from children where parental or guardian consent would be required by law.
15. Third-Party Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices of those websites. We recommend reviewing the privacy policy of any third-party website you visit.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, business practices, service providers or legal requirements.
The latest version will be published on our website with the date it was last updated.
17. Contact Us
For questions about this Privacy Policy, your personal information or your data protection rights, please contact:
Willow Farm Country Gifts Co.
Email: admin@willowfarmcountrygiftsco.uk